Kharakapas, meaning ‘pure cotton’ in Hindi, started with the belief that design is a form of expression. True to the name, they are continuously striving to achieve purity through their fabrics, designs and ethical business practices.
They firmly believe in the versatility of cotton variants and Indian handloom, and try to do their part in promoting fair trade by working closely with artisans and weavers across the country to preserve the rich heritage and craft reservoir of India. Small weavers are the cornerstones of their business; their immense skillset is valuable as none of the products would be possible without their contribution.
The design philosophy revolves around the idea of minimalism, clean cuts and relaxed silhouettes, in pure fabrics, earthy tones and simple Indian motifs for prints.
Handcrafted from scratch, each garment is a result of endless days of hard work that a team of weavers, dyers, craftsmen, and tailors put in for one finished product.